Ride High Country Guide
The second edition of the Ride High Country Guide was released in December of 2019. With a predicted shelf life of two years, 55,000 copies of the Guide were produced and are currently being distributed throughout the Region at Ride High Country Preferred businesses and via hand selected visitor centres in Melbourne, Regional Victoria, Southern NSW and the ACT.
The new Guide has been designed with the visitor journey in mind, featuring a fresh contemporary look, all new imagery and a style in keeping with the wider Ride High Country brand and campaign creative.It features over 100 pages of content tailored to the cycle tourist, including:
- Highlights of all four cycling disciplines - road, mountain bike, gravel and rail trail
- Events calendar
- 12 hero destinations examined in full
- 16 full colour maps including an eight page double sided tear out for use on the trails
- Profiles of Ride High Country Preferred businesses
Industry business listings and advertisements.
To request copies for your business or to enquire about advertising in the third edition, please contact Eddie Wilson [email protected], TNE's Industry Development Manager for Cycling.