September 28, 2021

Applications are now open for stream three of the Small-Scale and Craft Program.

Grants of between $25,000 and $100,000 are available for eligible small-scale and craft agribusinesses, for projects that showcase multiple producers and support the creation of distinct visitor experiences, creating tourist attractions that put their region on the map.

The Small-Scale and Craft Program targets businesses looking to:

  • scale-up operations
  • diversify product lines
  • expand outreach

Stream Three

This stream focuses on creating unique visitor or ongoing tourism experiences that involve and are directly linked to multiple small-scale and craft agribusinesses.

Applications for Stream Three under the Small-Scale and Craft Program are now open.

  • Opening date – 23 September 2021
  • Closing date – 19 November 2021 at 11.59pm

Grants of $25,000 to $100,000 are available to eligible small-scale and craft agribusinesses for projects that:

  • create cohesive visitor experiences that showcase Victoria’s premium small-scale and craft products and have the potential to become an ongoing tourist attraction
  • develop new agri-visitor experiences across Victoria
  • ensure Victoria continues to be a leader in artisanal produce, showcasing the sector’s excellence, resilience, sustainability and local job creation
  • create opportunities for communities and visitors to engage with the unique small-scale and craft sector
  • increase understanding of and customer connection with Victoria’s small-scale agribusinesses.


What can the grant be used for?

  • Visitor experience project planning and/or delivery, for example, development and delivery of food trails
  • Diversification of local agri-tourism offering
  • Project management costs (capped at 10 per cent of total project costs)
  • Marketing costs – initial establishment costs for digital marketing, advertising, promotional collateral

Other eligible expenditure will be accepted on a per case basis. Projects must be completed within six months of the executed Grant Agreement. Longer project times can be considered on a case-by-case basis.

For more more information and to apply visit