Tourism North East recently presented an overview of new High Country tourism product to Visit Victoria’s entire communications and marketing team.
The presentation is an annual opportunity to highlight ‘new news’ to the team to ensure Visit Victoria is up to date with the fantastic breadth and depth of High Country tourism products and experiences.
This year, Laura Rigby, who recently launched her new Follow my Wheel Produce Tours, had the opportunity to present an overview of her business to the Visit Victoria team and a number of other businesses contributed product samples to showcase other new High Country offerings including The Peaks Cheese, Dal Zotto Wines and Billson’s Beechworth as well as Ride High Country water bottles, musettes and guides.
The new product presentation is an annual precursor to TNE’s Spring/Summer seasonal marketing and PR activities.