November 8, 2021

We are excited to announce a new publication to promote our region, the ‘Victoria’s High Country Guide’, will be released early 2022 and businesses are invited to express their interest to advertise in the guide.

The existing Feast High Country guide and Ride High Country guide will be combined, and injected with an exciting new look and feel using the recently launched Victoria’s High Country masterbrand. 

This beautiful new A5 guide will showcase everything the region has to offer, ready for our visitors to explore, and drive them to to be further inspired and make bookings.

The guide will have a circulation of 50,000 and a readership of 200,000 over a two year period.

Advertisement opportunities

Expressions of interest (EOI), for advertisement bookings are now open to businesses in Victoria’s High Country, and will close 5pm, Monday 15 November.

Research indicates our visitors are more inspired by editorial and beautiful imagery. To ensure the guide is effective in promoting our region, the number of advertisements will be limited.

Advertising rates:

Full page ad                       $3,000 ex GST

Half page ad                      $1,700 ex GST

Inside back cover             $4,000 ex GST

Inside front cover             $4,500 ex GST

Back cover                         $5,700 ex GST

Please refer to the media kit for full details including advertising specifications.


Advertisement categories

Advertisements are available to tourism businesses only such as:

  • Food and beverage
  • Activities / tours and experiences
  • Accomodation

If you’re unsure whether your business fits into the above categories please contact us.

Applications will be assessed based on capacity, ensuring strong representation of experiences that drive tourism for the region.


By completing this expression of interest form you are indicating your intention in advertising in the guide.

Bookings will be confirmed by 22 November via an email from Green Press, who are managing the production process.  

For businesses requiring advertisement artwork, this can be arranged by Green Press at a fee of $100 per hour.

Advertising enquiries

Tom Bodycomb | Green Press

[email protected]

0438 842 077

General enquiries

Lucy Clark | Tourism North East

[email protected]

0490 516 695