Tourism Australia has launched the National Farm Tourism Survey to better understand and establish a benchmark for Agritourism across the country.
Farm-based visits and experiences currently make up 14% of all Australian tourism experiences and generate an estimated $20 billion in revenue, highlighting a significant strength for the nation’s tourism sector
If you offer farm tours, farm stays or other visitor experiences on your property, we encourage you to take a moment to complete the survey.
Containing around 50 quick questions, it takes approximately 15 minutes to complete. You also have the option to enter your email address at the end for a chance to win a photoshoot of your property.
Ultimately, the collected insights will evaluate how opening farm gates to visitors impacts the lives, lifestyles, and economic wellbeing of rural families and regional communities. By sharing your experiences openly, you can help shape a clearer picture of Agritourism’s value and provide data that will directly benefit the broader agricultural community.
If you’re involved in farm tourism, or know someone who is, please take a moment to complete the survey.
