The Food and Wine Guide is one of the region’s premier pieces of collateral, featuring the rich array of food, wine, craft beer and spirits experiences available in the High Country. The Guide is used to both inspire food and wine lovers to visit the region, and also piece together an exceptional tourism experience once they arrive.
The new Food and Wine Guide will retain its established contemporary design sensibilities while incorporating a fresh new look and feel, along with new imagery and content that focuses on local innovations in this space.
For the first time this year, the Guide will also be produced in a digital/mobile format that allows for integration with destination and regional website content. This means that content can be updated as required over the 2-year lifespan of the Guide, ensuring that visitors can always access the most accurate and current information about the regional food and wine offering.
TNE will distribute the advertising prospectus for the Food and Wine Guide via email next week, so keep an eye out for it in your inbox.