Latest News
HIGH COUNTRY CYCLING A WINNER – PREMIER
The High Country is on track to become a world leader in cycle tourism, Premier Daniel Andrews said during a visit to the region to discuss the State Government’s $12 million investment in the Murray to Mountains Rail Trail announced earlier this year. Mr Andrews saw first hand the site of the proposed 31.4km Rail…
Read MoreHIGH COUNTRY REAPS A BUMPER HARVEST
The High Country Harvest, which each Autumn showcases the outstanding food, wine and craft beer offerings of the region in a curated program of ticketed and free events, was another resounding success in 2017, acting as an important tourism driver for the region. Compared with 2016, this year’s event: Attracted 7,063 participants, a 22% increase…
Read MoreFREE INDUSTRY SKILLS SESSIONS
Each month Tourism North East runs a range of sessions aimed at helping regional businesses enhance their tourism offering. Click on the links below to register for the sessions, or to arrange a Small Business One-On-One session, call TNE’s Admin Co-ordinator Julie Bent on 5728 2773. Here’s what’s coming up around the region this August…
Read MoreHACT RESEARCH UNDERWAY
The Bullawah Cultural Trail, Wangaratta Work on creating a long-term vision for the development of Aboriginal cultural heritage tourism experiences across the Hume region is underway. Hirst Projects, the specialist organisation appointed earlier this year by TNE to drive the project, is working closely with Aboriginal community representatives and government funding agencies to develop a…
Read MoreMAKE THE MOST OF YOUR ATDW LISTING
ATDW listings are an essential marketing tool for tourism businesses and events. Increasing your online exposure, boosting Search Engine Optimisation (SEO) of your own website and driving traffic to your website…they are a no brainer! A big benefit of ATDW listings is they appear on many travel sites around Australia including www.australia.com, the regional platform…
Read MoreGET THE SOCIAL MEDIA LOWDOWN
The 2017 Sensis Social Media Report has proven once again that Australians should start considering gluing their smartphones to their palms…because don’t they love social media? And while usage is almost universal among 18-29 year olds (99%), the big jumps were in the 30-39 age group (up 14 points to 96%) and the 40-49 age…
Read MoreTO SNAP, OR NOT TO SNAP?
Over the past six years, the world has seen the rapid rise of the renegade of social media platforms, Snapchat. The then new kid on the block has taken on the social media kingpins of Facebook, Twitter and Instagram and turned the industry on its head. Tourism North East has recently put this social media…
Read MoreHIGH COUNTRY ON THE MENU AT MOVIDA AQUI LUNCH
A strategic partnership between Victoria’s High Country and leading Melbourne restaurateurs, MoVida, culminated in an exclusive High Country Harvest lunch at MoVida Aqui in Melbourne on 24 June with a menu showcasing the amazing food, wine and spirits of the North East. The MoVida team were delighted with the lunch, which was the largest ticketed…
Read MoreWINE TOURISM UNDER THE MICROSCOPE
TNE has led the delivery of a significant research project that looks to strengthen the region’s wine industry through securing much-needed insights into consumer trends and behaviours around winery and cellar door tourism. Quantum, the research consultant engaged to deliver this comprehensive body of work, presented the findings of the Winery Tourism and Cellar Door…
Read MoreWINE GROWTH FUND ROUND 2 ANNOUNCED
The second round of the Wine Growth Fund was announced on 9 June by Regional Development Victoria. The Wine Growth Fund is a small grants program designed to support initiatives to develop the Victorian wine industry. Expressions of Interest (EOI) for the Fund are now open, and projects need to be well planned/researched prior to…
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